Notable Executive Promotions

[Dacuj]

There has been some movement at headquarters and a couple of notable promotions.

Vasu Raja promoted to SVP Network Strategy from current position of VP Planning
Kurt Stache promoted to SVP Customer Experience from current position VP Marketing/Loyalty/Sales)

Vasu's promotion is really key as he has really brought the AA network to its full potential. Now, as SVP Network Strategy, he will be responsible for the entirety of AA network strategy and will have a VP Planning under him. Expect great things to continue here in his new role.

[ardvark]

oh goddie. more promotions for idiots. thanks for the news.
now if they can get rid of some of envoys dead weight

[Jdflyer]

Vasu is not unexpected or undeserved.

[NoOtPilot]

Here is Dacuj source:

https://onemileatatime.com/american-...ship%20Changes

Doug Parker is not going anywhere and his plan hasn’t changed... “American is also taking the opportunity to realign their operations...”

2021 and thereafter will be surprisingly interesting.
You should wonder why the BOD doesn’t want to touch Doug Parker. Parker is a man with a plan and unfortunately he will succeed.

The New American will be a POWERHOUSE, not the largest airline nor the #1 among the top 3 either, just a POWERHOUSE with low morale issues.

[Sirsnacksalot]

A shuffling of the deck chairs on the Titanic?

[Cujo665]

**** floats to the top fairly often.... especially at AAG.

[Beagleboy]

Obviously, our management wannabe is spinning this as some type of refinement to a smooth running machine. In reviewing multiple industry takes on this latest move, it more clearly indicates one borne of disarray leaving industry types skeptical. One article termed it “Damage Control”. I’m sure our resident dispenser of whipping cream will just label them “haters”, but we know he is not grounded in reality, but fantasy. It’s interesting to note those who have run AA to where it is now are still the ones tasked to apparently correct their own errors.

Will they succeed? Considering the list of targets they will supposedly focus on, I think it’s doubtful. On a related note, I suggest Envoy pilots do some research on Delta’s recent announcement of their hiring plans over the next few years. It will be difficult for AA to compete with that seeing how they can only offer a ground chuck cheeseburger vs. Delta’s sirloin steak (or United’s T-bone) from a career compensation/QWL perspective. I think AA is likely to see a lot of junior attrition in the future as many will see AA as a stepping stone like a Envoy is now.

Attrition from the lower end of a seniority list is never as good as that from the higher end. Then again, AA may just have too many pilots soon anyway and that attrition may help. As always........

Caveat Emptor.

[Sirsnacksalot]

https://liveandletsfly.boardingarea....as-no-clothes/

[Beagleboy]

https://liveandletsfly.boardingarea....as-no-clothes/

One could easily theorize it was a move to hopefully give the impression something was done to respond to AA’s service conundrum. Considering the multitude of articles like this, it appears this ‘change without change’ didn’t fool anyone, at least among industry insiders.